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Resources 2018-03-31T04:04:55+00:00

Resources

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The Big Mail Project wants it to be easy as possible for you to create beautiful mail. We’ve compiled as many direct mail resources for you to use and create mail. We have set standards for mailing and distributing mail, this makes it simple for anyone to send and track their mail.

Formats

We have a couple of formats for you to use, and design your mail. We’re growing and adding on, so check back to get updates. Our formats are as follows:

  • 4×6 Postcards
    • Specifics:
    • Color: 4 color process (CMYK)
    • Bleed: 0.125 Inches (4.25 inches by 6.25 inches)
    • Trim Size: 4 inches by 6 inches
    • Safe zone: 3.875 inches by 5.875 inches
    • Front of card is full bleed
    • Back of card is full bleed, but there is an area excluded for design and will be white with the mailing address.
  • 6×9 Postcards
    • Specifics:
    • Color: 4 color process (CMYK)
    • Bleed: 0.125 Inches (6.25 inches by 9.25 inches)
    • Trim Size: 6 inches by 9 inches
    • Safe zone: 5.875 inches by 8.875 inches
    • Front of card is full bleed
    • Back of card is full bleed, but there is an area excluded for design and will be white with the mailing address.
  • 6×11 Postcards
    • Specifics:
    • Color: 4 color process (CMYK)
    • Bleed: 0.125 Inches (6.25 inches by 11.25 inches)
    • Trim Size: 6 inches by 11 inches
    • Safe zone: 5.875 inches by 10.875 inches
    • Front of card is full bleed
    • Back of card is full bleed, but there is an area excluded for design and will be white with the mailing address.
  • 6×11 Postcards (Area Mail)
    • Specifics:
    • Color: 4 color process (CMYK)
    • Bleed: 0.125 Inches (6.25 inches by 11.25 inches)
    • Trim Size: 6 inches by 11 inches
    • Safe zone: 5.875 inches by 10.875 inches
    • Front of card is full bleed
    • Back of card is full bleed, but there is an area excluded for design and will be white with the mailing address.
  • 8.5×11 Color Letters
    • Specifics:
    • Color: 4 color process (CMYK)
    • Bleed: No Bleed for Letters
    • Trim Size: 8.5 inches by 11 inches
    • Safe zone: 5.875 inches by 10.875 inches
    • Multi-page accepted
    • Duplex (front & back) option
    • Tri-fold
    • Envelope
    • Standard #10
      • Currently, unable to customize
  • 8.5×11 Black & White Letters
    • Specifics:
    • Color: 1 Color (Black)
    • Bleed: No Bleed for Letters
    • Trim Size: 8.5 inches by 11 inches
    • Safe zone: 5.875 inches by 10.875 inches
    • Multi-page accepted
    • Duplex (front & back) option
    • Tri-fold
    • Envelope
    • Standard #10
      • Currently, unable to customize

Templates

About the working templates

Each of these templates have been designed to provide you with the necessary assets to design and create Your Big Mail Project. When you open the documents, they are most likely layered with the template guidelines. These guidelines are set up for you to easily turn on/off.

To access these layers in the Adobe Creative Suite:

  • InDesign
    • Window > Layers
  • Illustrator
    • Window > Layers
  • Photoshop
    • Window > Layers

In the Microsoft Platform, it is recommended to use PowerPoint to create your artwork for postcards and Word to create your letters.

Word
This template is set up for you to type directly in the document and have a realistic approach to what your letter will look like. You can add images and customize your type based on your desired look and feel. It is recommended to not adjust the margins or the header/footer, as it may produce inaccurate mailer results.

PowerPoint
This template has been laid out for you to see the boundaries and limitations on where you can put your images and content.

Postcards
Letters
InDesign

All of our InDesign templates are compatible with Adobe CS4 and up. If you are not using Adobe CC, please use the file with extension .imdl.

Photoshop

All of our Photoshop templates are compatible with Adobe CS4 and up.

Illustrator

All of our Illustrator templates are compatible with Adobe CS4 and up. If you are not using Adobe CC, please use the file with extension .eps.

PowerPoint

If you are using the Microsoft Platform to create your mail, we recommend using PowerPoint to create your Postcards and Word for your letters.

Word

If you are using the Microsoft Platform to create your mail, we recommend using PowerPoint to create your Postcards and Word for your letters.

How to save your files

Saving your design isn’t complicated. We’ve provided you with these direct mail resources to save your mail from the templates we’ve provided. Follow the formatting to ensure quality and a seamless upload process.

  • 4×6 Postcards
    • JPEG
    • PDF
    • PNG
  • 6×9 Postcards
    • JPEG
    • PDF
    • PNG
  • 6×11 Postcards
    • JPEG
    • PDF
    • PNG
  • 6×11 Postcards (Area Mail)
    • JPEG
    • PDF
    • PNG
  • 8.5×11 Color Letters
    • Only PDF
  • 8.5×11 Black & White Letters
    • Only PDF
When Uploading

When you upload your content into The Big Mail Project, you will need to save your files out as separate files (front & back) for postcards. Letters can be multi-page, but need to be combined into a multi-page PDF when uploading.

InDesign

To help ensure the quality of your document for uploading, use the current document settings. For optimal, true color formats, use JPEG or PDF formats for uploading your document.

  • Requirements:
    • Indesign CS4 and above
  • Saving a JPEG
    1. File > Save your document
    2. File > Export
    3. Format > Select JPEG as your end destination
    4. Click Save
    5. Export JPEG > Select the following settings
      • All
      • Pages
      • Quality: Maximum
      • Resolution(ppi): 300
      • Color Space: CMYK
      • Use Document Bleed Settings
      • Use Document Bleed Settings
    6. Click Export
  • Saving a PNG
    1. File > Save your document
    2. File > Export
    3. Format > Select PNG as your end destination
    4. Click Save
    5. Export PNG > Select the following settings
      • All
      • Pages
      • Quality: Maximum
      • Resolution(ppi): 300
      • Color Space: RGB
      • Use Document Bleed Settings
    6. Click Export
  • Saving a PDF
    1. File > Save your document
    2. File > Export
    3. Format > Select Adobe PDF (Print) as your end destination
    4. Click Save
    5. In the Export Adobe PDF settings dialogue, ensure the following settings:
      • General Tab
        • Pages > All
        • Pages > Pages
      • Mark and Bleeds Tab
        • Uncheck any Printer Marks
        • Check Use Document Bleed Settings
    6. Click Export
Photoshop

To help ensure the quality of your document for uploading, use the current document settings. For optimal, true color formats, use JPEG or PDF formats for uploading your document.

  • Saving a JPEG
    1. File > Save
    2. File > Save As
    3. Format > Select JPEG as your end destination
    4. Click Save
    5. In the JPEG Options Dialogue, ensure these settings are right
      • Image options
        • Quality > 12
      • Format options
        • Baseline (“Standardized”) is checked
    6. Click OK to save your document
  • Saving a PNG
    1. File > Save
    2. File > Save As
    3. Format > Select PNG as your end destination
    4. Click Save
    5. In the PNG Format Options, ensure these settings are right
      • File Size
        • Large file size (Fastest saving)
    6. Click OK to save your document
  • Saving a PDF
    1. File > Save
    2. File > Save As
    3. Format > Select Photoshop PDF as your end destination
    4. Click Save
    5. In the Save Adobe PDF dialogue, ensure these settings are right
      • General Tab
        • Deselect Preserve Photoshop Editing Capabilities
        • Deselect Optimize for Fast Web Preview
    6. Click Save to save your document
Illustrator
  • Requirements:
    • Illustrator CS4 and above
    • These directions are for the Adobe Create Cloud Suite, if you are using an older platform, you may need to review older documentation on the Adobe website for the following parameters.
  • Saving a JPEG
    1. File > Save
    2. File > Export > Export as…
    3. In the Format option select JPEG
    4. Check Use Artboards Option
    5. Click Save
    6. In the JPEG Optiions dialogue make sure these settings are selected:
      • Color Model: CMYK
      • Quality: 10
      • Compression Method: Baseline (Standard)
      • Resolution: High (300ppi)
    7. Click OK to save your document
  • Saving a PNG
    1. File > Save
    2. File > Export > Export as…
    3. In the Format option select PNG
    4. Check Use Artboards Option
    5. Click Save
    6. In the PNG Options dialogue make sure these settings are selected:
      • Resolution: High (300ppi)
      • Background Color: White
    7. Click OK to save your document
  • Saving a PDF
    1. File > Save
    2. File > Save As…
    3. In the Format option select Adobe PDF
    4. Click Save
    5. In the Save Adobe PDF Options dialogue make sure these settings are selected/deselected:
      • General Tab
        • Uncheck Preserve Illustrator Editing Capabilities
      • Marks and Bleeds
        • Uncheck All Printer Marks
        • Check Use Document Bleed Settings
      • Click Save PDF to save your document
      • Click OK to finish out the save process.
PowerPoint
  • Saving a JPG
    1. File > Save
    2. File > Export
    3. File Format > JPEG
      • Select Save Current Slide (Should only have one (1) slide)
      • Do not adjust the width/height
    4. Click Save
  • Saving a PNG
    1. File > Save
    2. File > Export
    3. File Format > PNG
      • Select Save Current Slide (Should only have one (1) slide)
      • Do not adjust the width/height
    4. Click Save
  • Saving a PDF
    1. File > Save
    2. File > Export
    3. File Format > PDF
    4. Click Save
Word
  • Saving a PDF
    1. File > Save
    2. File > Print
    3. In the bottom left corner, select Save As PDF…
    4. Click Save
Design Services

If you are looking for creative design services for your mailers, The Big Mail Project has partnered with COWTS Design Studio to assist in designing your mailers. Email info@cowts.com to start the process and get a design created.

Support

If you are having issues with the templates please email support@thebigmailproject.com with your problem. We will get back to you as soon as we can.